Exhibition promotion - at an entrance on an exhibition or in other pavilions promoters invite to visit the stand of company, give out leaflets, invitations on a competition, lottery tickets for drawing on a stand. Promotion is successfully combined with Semplingom and Tasting - by free distribution of standards products. For example, on a food exhibition pastry factory conducts tasting of new candies - promoters suggest to make attempt candies and hand invitation on the stand of factory. Sempling/degustation can be conducted and on a stand. On an exhibition a visitor is overloaded visual information, and the most bright flashbacks are those in which other sense-organs are involved in which. Promotion is a method of direct sales of commodities by the special suggestions. ("you will purchase 2 different boxes of candies of our factory, third - free of charge!"; you will "purchase 5 packs of thin captain and will get a brandname shirt from a company" et cetera). Usually conducted with the purpose of increase of interest to the products among dealers or on exhibitions - fairs. All these actions require involving of additional personnel - (promoters, stand-attendants, supervayzerov, trainers), which during an exhibition become the face of company. It is therefore necessary to organize the arranged work of all collective(managers of company + temporal personnel).